Three nodding dogs designed and animated by Framestore are the stars of the latest Simon Willows-directed commercial for McDonald’s. The 30-second film Dash Hounds shows a car journey that quickly turns into a visit to a McDonald’s drive-thru as the three dashboard-mounted CG pups get more and more excited at the prospect of the car’s driver getting a bacon roll with ketchup. In their design, Framestore’s team gave each dog its own character and expressive mannerisms that are on display in this playful commercial for Agile Films.
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