Clouds was particularly challenging from a VFX standpoint as the concept required it to be shot as one continuous POV shot. It places the viewer in a brightly-lit home which unexpectedly tips, sending all the furniture and – you, the viewer – sliding unceremoniously through an open floor-to-ceiling window into free fall high above the earth.
While an elaborate production involved a tilting set and stunt woman with a chest-mounted camera, Framestore’s challenge was to seamlessly “take over” the live action shot once the main character has fallen out of the living room. It needed to the take the viewer on a free fall through an entirely CG cloudscape - household objects, flailing limbs and all. Framestore shot all the living room furniture and household objects using photogrammetry in order to recreate them perfectly in CG.